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List of all functions

List of all functions
The simplicity and convenience of the online store for buyers and managers is ensured by a large number of functions implemented by us.
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The Living Collection

Unlimited number of categories and products — the platform ensures fast site operation with any number of categories and products.

Unique characteristics for each category are used for detailed product description, filtering by characteristics and product comparison.

Product modifications — products can have variations that differ in color, size, volume or other parameters. Each variation will have its own article number, price, photo and other characteristics, but all variations can be combined into one product page with the ability to dynamically switch.
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Automatic price conversion according to the current exchange rate — product prices can be set in different currencies. It is enough to maintain current exchange rate values ​​for automatic price updates.

Placing one product in several categories — each product can be in the main and several additional categories. This allows you to create virtual categories (for example, "Sale", "Products of the week") or place accessories in different categories, without the need to duplicate products.

Setting up product availability statuses allows you to specify what statuses products can have, how they change when the quantity of products changes, and what actions are possible with products in each case.

Setting up filtering allows you to set the necessary parameters for each section. Including filtering by color and price with a free choice of range. End-to-end filtering of the product catalog by the attributes "Promotion", "New", "Best Sellers" is also available.
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Updating the product list without reloading the page when using filters, changing the sorting order of products or when going to other pages.

Setting up the product mini-card: in addition to basic information (name, photo, price), you can display additional elements such as article number, rating, stickers, availability status, buy button, adding product to favorites/comparison, and more.

Landing pages for categories and brands — in addition to the list of products, additional information can be placed on them: banners, a subcategory tree, SEO text, links to thematic articles and other information blocks.

Viewed products — the buyer has the opportunity to quickly return to any product that he viewed while visiting the site.

Product comparison provides buyers with an additional opportunity to choose products by comparing their characteristics.

B2B Buyer Groups — allow you to display different prices and configure access to site pages for individual customer lists

Inventory balance accounting — When placing an order, the required number of products is automatically removed from the warehouse, the status of the products changes. If the order was canceled, the corresponding products are returned to the warehouse.

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The Living Collection

Accessories, similar products, recommended and other groups of additional products can be selected manually for each product, or automatically selected according to a certain logic: products from a specific category, products with a similar set of characteristics, or products with a similar name.

Photo gallery, video, 360° review - all media information is displayed in one convenient modal window. In addition, the video is displayed in a separate tab to emphasize its availability.

Additional information about the product can be located in additional tabs: description, technical specifications, video, reviews, a block with arbitrary information.

Buying a product in one click allows you to place an order by specifying minimal contact information.

The list of selected products allows you to monitor changes in the price of the product, or receive notifications about its appearance.

The size of the personal discount and the cost of delivery are calculated depending on the price of the product.

The form for selecting product modifications allows you to switch to other variations of this product (by color, size or other parameters). Changing information that differs in the selected option (photo, price, availability, article, etc.) occurs without reloading the page.

All important information on the "first screen": name, photo, article, rating, current price, old crossed out price, promotional stickers, manufacturer's logo, gift.

Product reviews help form a user rating of the product, are an additional source of information about the properties of the product, and can also be used to answer buyers' questions. All buyers who placed an order on the site receive an email after some time asking them to comment on their experience using the purchased goods.

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Home page

Managing blocks and their sequence allows you to display all the necessary information on the main page and form the visitor's desired impression of the store and its assortment. You can change the blocks yourself, without involving developers.

The "cap" of the site with all the necessary information - logo, slogan, search, contact information, shopping cart, working hours, additional menu and personal account. Depending on the size and availability of blocks, the most successful location is automatically selected.

A large banner with a dynamic change of slides and additional promotional banners.

Product showcase - displaying promotional products, new products and bestsellers draws the buyer's attention to the selected products and demonstrates the store's assortment.

The list of product categories of the store can be displayed in several formats: popular or all categories with subcategories, with large or small icons or without them at all.

A block with brand logos helps the buyer find products of a certain brand faster.

News, promotions and reviews are displayed in a single feed of materials, accompanied by illustrations if necessary.

Social media widgets help to use the capabilities of social networks to promote the store.
Store advantages: short summaries that emphasize the key differences of the store from competitors.

Multilingualism allows you to translate the site into other languages.

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Discounts and promotions

A promotional discount can be specified for a specific product or for an entire category, specifying the amount of the discount that will be displayed on the products in the form of a sticker.

A cumulative discount system is a loyalty program designed to motivate customers to make repeat purchases.

Gift certificates are an ideal gift solution for the buyer, and for the store owner, additional opportunities to increase sales.

Discount coupons can be used for various marketing activities, timed to coincide with holidays or designed for certain narrow audiences.

Gift products are a solution that replaces a reduction in the price of a product in the fight against competitors for a buyer.

Product sets allow you to increase the average order check by selling additional products and accessories.

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Cart

The shopping cart in a modal window appears on any page of the site, immediately after adding the product to the shopping cart, and allows you to quickly proceed to placing the order.

Full information about the order is displayed: products, gifts, sets, their quantity, price and total cost of the order, taking into account all discounts.

The ability to use gift certificates and coupons with automatic calculation of the discount amount.

Display of accessories for the ordered products, which can be purchased directly from the shopping cart.

Ordering

A simple and functional order form requires minimal effort from the buyer and at the same time collects all the necessary information. Registration of a new user is imperceptible to the client.

Quick order with the minimum amount of data for those clients who prefer to communicate by phone.

The minimum order amount allows you to set a maximum order value, below which it is impossible to make a purchase.

E-mail notifications are sent to the client and the manager after the order is placed.

Delivery options may be limited for specific cities/countries.

Personal account

List of selected products. Adding new products and deleting previously added ones. When updating the price or availability of these products, the user receives an email notification.

Order history with detailed information: products, discounts, final price, delivery status, invoice number and payment link for orders with pending payment.

Login to the site "in one click" using an account in Facebook, LinkedIn and Google Accounts.

The usual set of standard functions: simple registration, editing personal data, password reminder.

Additional information

Page with a list of all brands — logos of all brands in the form of tiles for a convenient visual search for the desired brand.

News, promotions, reviews — a single section with all information materials. Promotions are marked with a special sticker to draw attention. Links to materials related to products can be displayed on the pages of the corresponding categories.

Contact information with an interactive map and all necessary methods of communication.

Text pages with additional information about the store, warranty, service, loyalty programs and other information for buyers.

SEO opportunities

Normal readable page addresses: automatic generation according to a given template and manual editing.

Semantic layout using html5 and css3, the absence of redundant code, the correct use of headings, captions for images and many other nuances increases the site's ranking in search engines.

Control over page indexing - only useful pages are opened for indexing, duplicate pages of all types are excluded from the index.

Managed filter indexing - allows you to open the necessary filters for indexing and define h1, title and other tags for them according to the template.

Landing pages from filtering results - the ability to manually specify the page address, title and additional text for a specific combination of filters.

Unique title, h1, keywords and description for each page of the site can be generated according to templates or edited manually.

Sitemap.xml generation speeds up site indexing after launch, as well as indexing new pages. Includes all site pages and images open for indexing.

Using microdata tags significantly improves the site's visibility in search results.

The ability to place SEO texts on catalog pages without duplication on additional category pages.

A high score from Google PageSpeed ​​​​Insights is achieved by internal optimization of the site code and fine-tuning of the server.

Image indexing - all photos are included in sitemap.xml, including captions entered manually or generated using templates.

A separate mobile version of the site - weighs less, loads faster and is more user-friendly. This has a positive effect on the quality of the site in the eyes of Google and its position in search results.
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Statistics

Easy installation of any external analytics or remarketing systems — the system code and events for monitoring are configured in the control panel without the involvement of programmers.

Key indicators are always at hand — the control panel shows data on site visits, calculation of real conversion, taking into account all orders placed by phone and added by the manager in the site control panel.

Tracking of standard goals is configured: creating a cart, starting an order, completing an order, and others.

Advanced Google Analytics is installed and configured by default when the site is launched.

Store management

Site structure management — creating new product categories and information pages, changing their location in the site structure and completely deleting them.

Page content management allows you to fully control all information on the site.

Setting currency rates allows you to easily change prices for all products at once.

Discount management: terms of the accumulation system, personal discounts for customers, generating gift certificates and coupons.

The banner system allows you to focus buyers' attention on the necessary promotions and store benefits.

Setting delivery and payment options allows you to add new options and change the terms of existing ones.

Processing all incoming messages is carried out in a single interface, which makes it easier for managers to process callback requests and comments on products.

Differentiating access rights to the control panel creates opportunities for teamwork for all employees: sales managers, content managers and SEO specialists.

Translation of the interface into different languages ​​allows you to create localized versions of the site for any regions and countries.

The design gallery offers a choice of over a hundred designs that you can use for your online store.

The cookie consent window can be displayed in different language versions and the text in it can be changed.

Product catalog management

Product category setup: creating unique characteristics, setting filters and other category image parameters.

Manual product management: adding, editing, copying, uploading description, photos, videos, characteristics and any other information about the product.

Mass product management in table mode allows you to quickly change prices, quantities or statuses of products.

Automatic photo processing is creating previews of the required sizes and applying watermarks.

Order processing

A simple form for adding orders placed by phone or through other sales channels allows you to keep a complete record of all orders in one place.

Setting up the order processing process: creating, specifying details, sending and closing the order. It is possible to add other statuses.

The ability to edit the order allows you to change the products in the order and their quantity, and specify the user's contact information.

Printing all necessary documents for the order: standard document templates and the ability to customize your own format.

Customer management: editing profiles, viewing order history and providing personal discounts.